Domino’s and Deliveroo announce Belgian expansion plans

As Belgium’s restaurants continue in lockdown with hardly a prospect of revival in sight, two of the major companies involved in takeaway food have announced major expansion plans.

From today, Takeaway courier service Deliveroo will operate in three new markets: Aalst and Sint-Niklaas in East Flanders and Tournai in Hainaut province. And that is just the beginning. At the same time, the company has announced plans to add 15 more towns and cities to its coverage this year.

Deliveroo does not provide food of its own, but it does offer the delivery opportunities for those restaurants that are still able to provide food to customers on a takeaway basis – either for delivery or for pick-up.

The next four targets on the Deliveroo map have been named as Louvain-la-Neuve in Walloon Brabant, Mons in Hainaut and Sint-Truiden and Genk in Limburg.

Until yesterday, the company, which has been active in Belgium since 2015, was established in 13 Belgian towns. That is planned to expand to 28 by the end of the year, adding 500 new couriers to the existing total of 3,000.

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