Uniqlo expands to the Belgium webspace

Uniqlo is launching its Belgian webshop today, catering to both Dutch and French consumers, as announced in a press release. Customers will enjoy free shipping on orders over sixty euros.

“We are thrilled to make it even easier for our Belgian customers to purchase their favorite LifeWear products from the comfort of their own homes and in their preferred language. In addition to our physical stores in Antwerp and Brussels, we are looking forward to enhancing the online shopping experience of our LifeWear concept,” stated Kaman Leung, COO Uniqlo Benelux, in the press release.

Since the opening of the first Uniqlo stores in Belgium, in Antwerp and Brussels, the brand’s popularity has been on the rise. The Belgian webshop aims to provide consumers with the convenience of staying informed about local promotions and events in their language of choice, be it Dutch or French, as highlighted in the press release. Additionally, the webshop will be backed by a Dutch- and French-speaking customer service team.

Uniqlo’s expansion into the online market in Belgium not only caters to its existing customer base but also makes it more accessible to a broader audience, offering a convenient and personalized shopping experience.

The author: Margareta STROOT

Margareta Stroot, a multi-talented individual, calls Brussels her home. With a unique blend of careers, she balances her time as a part-time journalist and a part-time real estate agent. Margareta's deep-rooted knowledge of the city of Brussels, where she resides, has proven invaluable in both of her roles. Her journalism captures the essence of the city, while her real estate expertise helps others find their perfect homes in the vibrant Belgian capital.

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